For dealerships, having a CRM system is essential. Managing all customer information and streamlining operations would help grasp new opportunities and solve existing problems. So, automotive CRM pricing is essential so that dealerships know what basis to research the software on. It is also crucial for auto dealerships to choose a suitable and budget-friendly CRM that provides them with sustainable lead management features.
In this blog, you will see a list of top automotive CRM pricing, how it helps a dealership optimize its functioning, and the criteria for choosing the ideal software.
What is Automotive CRM?
Automotive CRM is a solution designed to help dealerships manage customer interactions and sales processes and automate marketing strategies. Car sales software is a central platform for all important information, from customer contact details to vehicle servicing appointments.
It allows dealerships to streamline processes and collaborate to provide top-notch customer service. So, some notable processes include lead management, vehicle listing management, real-time updates on inventory, and sales tracking.
Automotive CRM pricing is the amount a provider charges for their services. This fee is usually deducted on a monthly or annual basis. These prices are usually flexible and vary due to dealership size, the provider, and the features it offers.
Top 12 Automotive CRM Pricing Plans in 2025
Automotive CRM pricing plans vary due to a lot of factors. When selecting an auto sales CRM, dealerships should look at its ability to combine customer data, manage and track leads, and monitor the sales pipeline. Following is a list of the top 12 automotive CRM pricing per month from the best picks in the industry.
| CRM Provider | Key Features | Pricing | Rating |
| Spyne | Offers features such as lead management, lead prioritization, automated marketing, and performance analytics. | Spyne offers very reasonable automotive CRM pricing plans for used car dealerships. Book a demo with us to explore customizations and choose the best plan for you. | 4.8 |
| VinSolutions | Provides customer contact management, performance management, and inventory management. | VinSolutions does not list its pricing information online but offers customizable plans. | 4.2 |
| DealerSocket | This automotive CRM systems offers key features like sales tracking, lead management from various marketplaces, and data analytics. | DealerSocket’s pricing plans are customizable, though not disclosed online. According to sources, DealerSocket’s pricing may vary based on the features offered in the plan and the number of users. | 3.8 |
| Impel AI | Personalized marketing, a sales AI co-pilot, and 24/7 customer engagement. | This automotive CRM pricing starts at $99 per month. Impel’s plan is fully customizable. | 4.3 |
| Podium | Podium creates detailed customer profiles, various integrations, and contact stage tracking. | Podium’s CRM for car sales starts at $249 per month, though its plans are customizable. | 4.6 |
| AutoRaptor | Features of lead management, sales reporting, and integrations. | AutoRaptor offers four CRM plans, ranging from Starter to Power+, but does not list its pricing information online. | 4.6 |
| DriveCentric | Customer engagement, real-time reporting, and inventory management. | DriveCentric does not list its pricing information online but offers customizable plans. | 4.3 |
| Teamgate CRM | Offers pipeline and contact management, workflow automation, and 24/7 chat/email support. | Teamgate’s auto dealer CRM has three plans. The Starter pack is free for up to two users. Its Team plan is $39.90, and its Growth plan is $59.90. | 4.6 |
| Salesforce CRM | Offers features like email marketing and performance analytics, sales quoting, and demand forecasting. | Salesforce offers two plans. The Starter Suite starts at $25 per month. Its Pro suite starts at $100 per month. | 4.4 |
| Selly Automotive | It provides integrations with multiple DMSs, automated email alerts, and market performance analytics. | Selly Automotive’s dealer car search pricing starts at under $100 per month. | 4.7 |
| CDK Global | It offers vehicle pricing updates, service schedule appointments, and various integrations. | CDK Global’s automotive CRM pricing per month starts at $285 for the first application and $100 for any additional applications after that. | 4.0 |
| DealerCenter | It includes internet lead management, appointments, and Facebook integration. | DealerCenter offers two CRM plans. CRMPlus is $99 per month. CRMPro is $199 per month. | 4.6 |
Top 10 Ways CRM is Essential for Your Automotive Dealership
Automotive CRM is a huge support to today’s dealerships. What stands out about CRM for car sales is the ability to streamline operations and automate tasks seamlessly. It’s a preferable solution for most auto dealers, considering the car-buying world is gradually turning toward online sources. Also, it provides a positive shopping experience for the dealer and the customer by strengthening communication and giving better insights.
Here are the key ways CRM proves beneficial for your car dealership:
1. Centralize all Operations
Simply put, CRM software for auto dealerships is a control room for the entire company. It allows you to capture leads from various sources, track the ranking of those leads, and focus your marketing strategies toward the right opportunities. Therefore, having all the information under one dashboard enables you to communicate better with your team and customers.
2. Automatic and Efficient Process
Automatic follow-ups and scheduling save a significant amount of time and increase productivity. It also frees the team to focus on building a closer customer relationship. Tasks are done faster, there’s less need to repeatedly cross-check the consistency of information, and goals are met simultaneously. So, this gives a good impression of automotive CRM reviews.
3. Proactive Communication
Your dealership can be assured that customers will always be in the loop. Customers are always kept aware, whether it’s service reminders every so often, promotional alerts, or personalized referral programs. This promotes a positive overall experience and makes customers feel their individuality is retained.
4. Manage Inventory Seamlessly
Additionally, automotive CRM pricing also varies based on inventory management features. Real-time tracking of stock levels can enable dealers to identify what cars they should source and where to get them from. Inventory monitoring filters the vehicles on higher demand and suggests top makes and models for your dealership to stock up on. Also, you can keep your online vehicle listings updated with accurate stock levels, promoting complete information.
5. Memorable Experiences
A customer thrives when they’re made to feel valued. CRM for car sales enables welcoming personalization that makes a lasting impression on customers. Additionally, your system can send out email templates embedded with a catchy tagline, a few words thanking customers for choosing your services, or recommendations you think they’d like.
6. Targeted Marketing Efforts
Because of the lead prioritizing saving grace, dealerships are given insights into customer preferences and can focus their advertising toward them. Showcasing special vehicle features, new additions in the market, or an innovative automotive industry trend can invite customers to explore your dealership further.
7. Enables Repeat Business
Customers who have a positive experience are more likely to revisit your dealership. Making a good impression in terms of speedy service, pleasant interactions, and proactive alerts is sure to be memorable. If a customer gets a good discount at your dealership that they could not find anywhere else, this may guarantee a re-visit and referrals.
8. Multi-channel Interaction
Communication with customers through various platforms like social media and website reviews allows you to be active on all fronts. This means your marketing can reach more people, your vehicle listings can be viewed on numerous marketplaces, and your dealership’s visibility can improve. So, automotive CRM software allows advertising from multiple sources, letting your services be seen by a larger audience.
9. Track Overall Performance
The best automotive CRM pricing also focuses on the quality of reporting and analytics. With correct and relevant insights into dealership performance, sales team collaboration, and market trends, you can improve on services accordingly. Know the areas in which your automotive company is doing well and where minor tweaks are needed.
10. Integration with Various Systems
Automotive CRM pricing also focuses heavily on the integration capabilities of the software. Zero technical glitches, a smooth data transfer process, and compatibility matter significantly. Seamless integration enables information to run parallel on all platforms and a combination of marketing, technical, and accounting departments working together.
How Spyne’s CRM is the Best Choice for Your Automotive Dealership
Spyne’s retail AI suite brings something special and innovative to the automotive market. Not only is our automotive CRM pricing affordable, but it is also a scalable solution for your dealership. So, we’ve designed our technology to work beside you and grow while you do. Spyne’s car sales software has established itself as the strongest in the market by providing features that help dealers connect better with their customers.
So, how do we stand out?
1. Lead Recovery for Re-engagement
A lead went cold in your dealership’s system? There’s no need to worry–Spyne’s dealership CRM uses outbound marketing to get in touch with lost leads. Our system ensures you stay in touch with your customers, whether they’re loyal or re-engaged. So, after filtering data based on current market preferences, we send out automated promotional campaigns to reach a broader audience.
2. Automotive Inventory Tracking
Streamline your automotive inventory management with optimized vehicle listings. Real-time auto market tracking and stock level monitoring allow dealerships to know where to source their vehicles. So, reports on current customer preferences also let them know which models to stock in their online listings.
3. 24/7 Customer Interaction
Our automotive call tracking agent ensures your dealership’s business continues after hours. Spyne’s AI receptionist agent is always there to take a call related to vehicle specifications, schedule an appointment, or make a showroom inquiry. Also, all calls to your dealership are recorded as summaries for later reference.
4. Marketing Automation
Processes like follow-ups, promotional messages, and service reminders are automated by dealership CRM providers for faster delivery. Send out alerts in bulk and reach more customers with targeted marketing. So, automating repetitive tasks like these enables your personnel to focus on strengthening business relationships with customers.
5. Combined Customer Data
Having relevant customer data available under a convenient dashboard makes the sales process efficient. In this platform, you will find information such as contact details, lead ranking, and vehicle preferences. With this data, you will be able to focus on high-value buyers and unlock new sales avenues.
6. Monitors the Sales Process
The sales pipeline is closely monitored with Spyne. We do not let any details slip through the cracks, so we carefully track the level of your leads. Additionally, Spyne prioritizes leads based on their conversion likelihood, meaning their activity is segmented based on high value.
Conclusion
Knowing automotive CRM pricing is crucial when segregating the features of many software. It allows dealerships to weigh their options and decide on the best system. All automotive dealerships require features like data management, lead prioritization, and customer profile details to collaborate with customers to provide excellent service. Finally, Spyne’s Connect.ai is at the top of this list for all the right reasons, so explore our features and see how we can benefit you!
